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Lily Science with Lane DeVries
Bill Prescott Bill Prescott

Lily Science with Lane DeVries

By Albert Cervantes. Longiflorum Asiatic Hybrid Lilies (L.A. Hybrid Lilies) are a special breed of lily. Lane DeVries, CEO of the Sun Valley Floral Farms, is a seasoned expert in lily cultivation having been at it most of his life. His insights on the growth and distinct characteristics of LA Hybrid lilies are why some varieties are part of the Sun V...

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Sun Valley Aligns with Florist Seeking Quality
Bill Prescott Bill Prescott

Sun Valley Aligns with Florist Seeking Quality

By Albert Cervantes. In the world of floral beauty, few blooms possess the enduring charm of Sun Valley Sonata Lilies. These Lilium family members captivate with their graceful forms, hues, and fragrances. This journey takes us into the world of Sonata Lilies, exploring their origins, traits, care essentials, and cultural symbolism. Let's dive into the mysteries of these blossoms that have secured a spot ...

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Berry Up!
Bill Prescott Bill Prescott

Berry Up!

By Bill Prescott. Trend alert! Berries are hot! The Sun Valley team has been out on the road this summer, and one resounding theme from florists, designers, wholesalers, and mass market buyers has been excitement over berry crops. Botanicals with great texture and vase life are relatively rare, but they grow beautifully at our farm in Willow Creek California.

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Summer Whites of 2023: Wedding Trends and Floral Elegance from Sun Valley Floral Farms
Bill Prescott Bill Prescott

Summer Whites of 2023: Wedding Trends and Floral Elegance from Sun Valley Floral Farms

By Albert Cervantes. As the summer season unfolds, wedding bells chime, and couples embark on a journey of eternal love. Amidst the joyous celebrations, the choice of wedding flowers plays a crucial role in setting the tone and ambiance of the event. Today, Sun Valley Floral Farms brings you the captivating "Summer Whites of 2023," showcasing a stunning array of white flower varieties that are not only perfect for the season but also align with the latest wedding trends. Join us as we explore the timeless beauty of white Calla Lilies, white Orientals Lilies, white Royal Lilies, white Tulips, and white Astilbe, offering a glimpse into the elegant world of contemporary wedding florals.

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Weather is Calling for Snowballs in California
Bill Prescott Bill Prescott

Weather is Calling for Snowballs in California

By Bill Prescott. Sun Valley's viburnum crop is rolling in, starting now. This unique botanical brings a seasonal flair to Sun Valley’s springtime line up of tulips, lilies, iris, peonies and butterfly ranunculus. Sun Valley Viburnum ready to ship! Viburnum is the darling of spring, perfect for Earth Day! Picked with green heads, they magically turn white, hence the name “Snowballs”. We pick them at j...

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An Atmospheric River of Tulips!!!
Bill Prescott Bill Prescott

An Atmospheric River of Tulips!!!

By Bill Prescott. Greetings from rainy, then sunny, then snowy, then rainy, then sunny again California. If you’ve been watching the West Coast weather report, you may be wondering, how the heck is Sun Valley holding up? The answer is, GREAT! Being based in Humboldt County, a region known for redwoods, wild running rivers and very, very wet winters, we are built to handle basically any amount...

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Easter Energy
Bill Prescott Bill Prescott

Easter Energy

By Bill Prescott. You may be surprised to learn that for many flower farmers Easter sales can actually rival Valentine’s Day. Of course, it depends in what you specialize in growing. Here at Sun Valley, we specialize in Tulips, Lilies, Iris and Butterfly Ranunculus for Easter and we are experiencing a huge amount of demand for Easter centric blooms! For most people, the Easter holiday is al...

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Embrace Tulips for Women’s Day 2023
Bill Prescott Bill Prescott

Embrace Tulips for Women’s Day 2023

By Bill Prescott. It’s almost Wednesday, March 8th! This year's theme for Women’s Day is “Embrace Equity”, and this meshes beautifully with the cut flower world. The floral industry is one of the most diverse and inclusive industries in the world, featuring a global scale across gender, age, race and religion. Looking at a company such as Sun Valley, you see women in leadership roles all over th...

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A Kaleidoscope of Butterflies
Bill Prescott Bill Prescott

A Kaleidoscope of Butterflies

By Bill Prescott. As the summer season unfolds, wedding bells chime, and couples embark on a journey of eternal love. Amidst the joyous celebrations, the choice of wedding flowers plays a crucial role in setting the tone and ambiance of the event. Today, Sun Valley Floral Farms brings you the captivating "Summer Whites of 2023," showcasing a stunning array of white flower varieties that are not…

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What makes an LA Hybrid, Royal?
Bill Prescott Bill Prescott

What makes an LA Hybrid, Royal?

Longiflorum Asiatic (LA) Hybrid lilies are one of the work horses of the cut flower industry. Going back a decade or two, it was just Asiatic and Oriental varieties that dominated the market, but cross breeding the Longiflorum lilies (commonly known as Easter lilies) with Asiatics created a sturdy lily, available in the traditional colors of Asiatics, such as pink, yellow, peach, …

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