Behind the Scenes of Flower Talk with Lily (Part 2)

Today we feature Part 2 of an article about Flower Talk with Lily, published in the July issue of Floral Management magazine, the publication of the Society of American Florists.
This part features an actionable list of best practices for writing a floral related blog.
//Best Practices in Blogging
As a florist, blogging is a great opportunity to serve your customers. Here are some...
Behind the Scenes of Flower Talk with Lily (Part 1)

Sun Valley's Flower Talk was recently featured in Floral Management magazine, the publication of the Society of American Florists. Our own Bill Prescott penned this story about the blog and offered up many best-practices for blogging.
In Part one, we hear how the blog was established and what makes it unique.
//
Let’s face it, you know more about flowers than you even realize. A blo...
Farm Tour Photos from Fun N Sun

Last week Sun Valley hosted a farm tour of our Channel Islands property in Oxnard as part of the Fun N Sun Convention. Lane led the groups around the farm answering questions and explaining the intricacies of flower farming. As a special treat we brought down a pop-up tulip garden of nearly 10,000 stems to highlight our tulips, which grow year-round in northern California.
Here ar...
Fear Not, We Have Your Callas

Sun Valley was recently at the IFE trade show, showing off the wide variety of colored Calla Lilies (aka Zantedeschia) that we grow at Sun Valley. One of our long-standing customers walked up and said,
“Callas! Is this a new program for Sun Valley?”
I calmly replied, “No, we have been growing colored Zantedeschia for over five years, …but what is new is that we are now growing Zante...
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Astilbe - Heirloom Essence

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Astilbe - Heirloom EssenceWhite Astilbe
About two years ago Astilbe started to gain attention among flower lovers. This was bolstered by Astilbe’s big presence in Meghan Markle’s royal wedding bouquet, which inspired our current offering, “The American Princess Bouquet.”...
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Amazing Thought from Jonny Sun

Jonny Son is an enigma. On one hand, according to his website, he is an interdisciplinary researcher, designer, engineer,
artist, comedian, author, and playwright. He is a doctoral student at
MIT, an affiliate at the Berkman Klein Center for Internet and Society
at Harvard, and a creative researcher at the Harvard metaLAB, where he
studies social media, AI, and online community....
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